Background

This is a 100% natural and organic sweetener manufactured and marketed in India. The company wanted a website which established the innovative character of the brand.

What we did

Great care was taken to research and edit unique copy for the health benefits of the sweetener. And for Indian sweets recipes made using it. A simple yet striking visual design in sea blue and green colours was chosen that communicates the nature-based pedigree of Zero Sugar. A retail store locator application was developed so that consumers can find out where to buy.

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